Understanding the Meaning
of Colors in Color Psychology

The meaning of colors can vary depending on culture and circumstances. Each color has many aspects to it but you can easily learn the language of color by understanding a few simple concepts which I will teach you here.

Color is a form of non verbal communication. It is not a static energy and its meaning can change from one day to the next with any individual. For example, a person may choose to wear the red one day and this may indicate they are ready to take action, or they may be passionate about what they are going to be doing that day, or again it may mean that they are feeling angry that day, on either a conscious or subconscious level.

For more on the meaning of colors for the color red


Orange is the color of social communication and optimism. From a negative color meaning it is also a sign of pessimism and superficiality.

For more on the color orange

In the meanings of color in color psychology, yellow is the color of the mind and the intellect. It is optimistic and cheerful. However it can also suggest impatience, criticism and cowardice.

For more on the color yellow

Green is the color of balance and growth. It can mean both self-reliance as a positive and possessiveness as a negative, among many other meanings. 

For more on the positives and negatives of the color green

Blue is the color of trust and peace. It can suggest loyalty and integrity as well as conservatism and frigidity. 

To understand the color blue

Indigo is the color of intuition. In the meanings of colors it can mean idealism and structure as well as ritualistic and addictive.                       

For more on the color indigo

Purple is the color of the imagination. It can be creative and individual or immature and impractical.                                                                  

For more on the color purple

The color meaning of turquoise is communication and clarity of mind. It can also be impractical and idealistic.

For more on the color turquoise


The color psychology of pink is unconditional love and nurturing. Pink can also be immature, silly and girlish.

For more on the color pink

In the meaning of colors, magenta is a color of universal harmony and emotional balance. It is spiritual yet practical, encouraging common sense and a balanced outlook on life.

For more on the color magenta

The color brown is a serious, down-to-earth color that relates to security, protection and material wealth.

To read more about the color brown

From a color psychology perspective, gray is the color of compromise - being neither black nor white, it is the transition between two non-colors.

For more information on the color gray

Silver has a feminine energy; it is related to the moon and the ebb and flow of the tides - it is fluid, emotional, sensitive and mysterious.

To understand more about the color silver

Gold is the color of success, achievement and triumph. Associated with abundance and prosperity, luxury and quality, prestige and sophistication, value and elegance, the color psychology of gold implies affluence, material wealth and extravagance.

For more on the color gold

White is color at its most complete and pure, the color of perfection. The color meaning of white is purity, innocence, wholeness and completion.

For more on the color white

Black is the color of the hidden, the secretive and the unknown, creating an air of mystery. It keeps things bottled up inside, hidden from the world.

For more on the color black



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For more information on:

the color red

the color orange

the color yellow

the color green

the color blue

the color indigo

the color purple

the color turquoise

the color pink

the color magenta

the color brown

the color gray

the color silver

the color gold

the color white

the color black